Built-in Online Store

Sell products, online courses, and other services that can be built using the Coach App. You can manage your products and orders through the CRM, and you can also customize the design and content to match your own brand.

Own Online Store

Create programs, online courses, and other services with Trainero's coach app and then conveniently sell them in the built-in online store. Automate the entire sales process!

Forget all the tedious integrations between different systems. Now everything is available in one service.

  • Unlimited number of products
  • One-time or monthly fee products
  • Automated payment reminders
  • Voucher codes
  • Customize the style of the store to fit your brand
  • Own domain

Manage Products

Use your coach account to freely create content, programs, courses, etc., and with a couple of clicks in CRM, put them up for sale in your own online store. You can use one-time or recurring payments in the products.

The customer will automatically get the purchased content into their Client App, to which you can also share e.g. advertisements and announcements about new services and courses.

Selling physical products such as clothing, supplements, and books is also easy, as you can automatically direct orders to your own inventory management system, which handles the packaging and shipping for you.

Customize Appearance

The online store's appearance and some of the features can be customized according to your brand, e.g.:

  • Name
  • Logo
  • Color scheme
  • Pictures & texts
  • Payment methods
  • Own domain
  • Digital contracts that the customer must accept when purchasing your products

You can freely edit the information above, and the content of the online store.

Manage Orders and Payments

You can choose from several different payment methods the ones you want to use. Your company receives all of the payments without intermediaries.

In recurring invoicing, the system automatically sends payment reminders and, if necessary, denies access to the app and the content.

Stripe.png Paypal.png Swish.png Square.png Klarna.png Paytrail2.png Ezidebit.png Payfast.png Paymob.png Paysera.png Monri.png Epassi.png Smartum.png

Track and Analyze

You can easily see the key figures of the online store. For example, which online courses are the most popular, and how much is the total revenue.

You can also track the activity of coaches and different locations.

You can install your own tracking codes, such as Google Analytics, Facebook Pixel, and even Google Tagmanager to provide you with valuable insight to your business

Download reports to Excel files, and use them in accounting

Coaches Can Promote and Sell Products

It's also possible to sell the online store's products and services directly through a coach account.

For example, a coach can sell additional services and products directly to a client during an appointment. The coach selects a product from the product list in his or her Coach App, and with a touch of a button, the client receives a payment link by email or text message.

White Label Client App with Own Brand

With our White Label solution, you can offer your clients your own branded mobile application built onto the most interactive and flexible coaching platform on the market. The application utilizes the latest cloud technologies and allows you to produce high-quality and modern coaching services for your clients.

Read More   Contact Sales


All plans have all the features with unlimited number of clients, groups and co-trainers.



  • Coach App
  • Client App
  • Online Store
  • Up to 600 plans*

White Label Plan

  • Coach App
  • Client App with own brand
  • Online Store
  • Unlimited number of plans*

* One workout plan with several daily workouts is counted as 1 plan. One nutrition plan with several daily diets is counted as 1 plan. You will be notified when your limit is being reached, so you can upgrade or delete some plans to stay under the limit.